In my research I explore psychological barriers for change, trying to address the fundamental question of today: how come we don’t change, even though we know that we should?

There are many potential psychological barriers in the way of a sustainable transformation of the food system

The impacts of our existing food production and distribution mechanisms are felt not only in the detrimental toll on our planet but also in the potential harm to human health. So how do we change the food system without relying too heavily in consumers as change agents?

A link to all of the materials on a recent webinar in Swedish titled: “Hur kan producenter och dagligvaruhandeln samarbeta för fler hållbara produkter på hyllan